K.V.Reddy: Director from Golden Age
If anyone who is fond of Telugu cinema is asked a question to name their favorite film in Telugu, 8 out of 10 would take the name of Maya Bazaar. Such is the aura of the film that it remains as one of the best known brands of Telugu film world. All those who have acted in this epic are remembered by their screen names and most of the technicians who have worked are remembered for their contribution to cinema as a whole. One man who coordinated all their efforts and brought out the Classic and also directed many more gems in his career is KV Reddy.
He was the man who strove for discipline and values and remained as one throughout his life. Kadiri Venkata Reddy hailed from Anantapur district. He spent his child hood at Tadipatri in the guardianship of his uncle. He finished his graduation Bsc (Hons) from Madras, present Chennai. By that time he developed keen interest in literature and wrote a series of poems which were published under the title of “Pattabhi Panchangam and Fidelu Ragaalu Dozen”.
Those were the days Cinema was finding its feet and also just learnt how to speak. KV Reddy too was attracted to the lure of cinema and joined as a cashier in “Rohini Pictures”. During the time of production of “Gruha Lakshmi” certain differences cropped up between HM Reddy and BN Reddy over the projection of the heroine. The differences became big and few big names like Nagaiah, BN Reddy and Moola Narayana Swamy walked out of the production house. KV Reddy too joined them and along with few others, they started the banner, “Vauhini” and they became a by-word for qualitative cinema. KV Reddy initially joined “Vauhini” as cashier and production manager.
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